ROSAS
Vivienda para el Bienestar · 5,400 homes built to the Sello H standard
Fact sheet
- Status
- In structuring
- Type
- Institutional housing
- Location
- Southeast Hermosillo, Sonora
- Area
- 72.86 ha
- Units
- 5,400
- Role
- Project management
- Product
- 3-story vertical housing · 2 bedrooms
- Program
- Vivienda para el Bienestar · Sello H
A housing development under the Vivienda para el Bienestar program in southeast Hermosillo: 5,400 vertical social-housing units on 72.86 hectares. Three-story buildings with twelve 2-bedroom apartments each, superblocks with green areas within 750 m of every home, green infrastructure and the Sello H standard for thermal and water efficiency. Urbanization advances by polygons and homes are delivered in packages, with progress verifiable by the institute.
The thesis
The most predictable demand in housing: buyers arrive with institutional credit and the program sets the rules. Value is created in management —land, water, permits and urban congruence— before a single block is laid.
